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CookSmart (9th Issue) Page39

CookSmart (9th Issue) Page39

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We Change For health

To combat the rising threat imposed by non-communicable diseases (NCD) caused by unhealthy lifestyle habits, the Hong Kong SAR Government has set out a new policy initiative to develop a comprehensive strategy to prevent and control NCD and strengthen health promotion.

The Department of Health (DH) has recently launched a new logo and tagline to raise public awareness and call for concerted efforts in promoting healthy lifestyle. Our tagline “For Health, We Change” encourages members of the public to make changes towards a healthier lifestyle if they still haven’t done so.

The logo’s design highlights that adopting a healthy lifestyle is delightful and enjoyable, while happiness in turn, is favourable to health. Orange color represents enthusiasm and happiness; green color symbolises harmony and freshness. The red apple on the top of the Chinese word “εΊ·” signifies healthy diet. Two human figures in action wear a smile on their faces, signifying that physical activity can bring good health and joy.

Partnership between different sectors is critically important in creating an environment that is supportive to adoption of a healthy lifestyle. With two human figures joining hands and facing the same direction, this echoes with the emphasis to promote partnership with and support from different sectors. It also symbolises that partners are moving in the same direction to achieve a common goal.

Health is everybody’s business. Let’s work together to create a caring community that opens up a wider range of choices for all. Make that choice today – “For Health, We Change”!

 

EatSmart in Food Expo 2010

How can you gourmet miss the annual Food Expo? As in previous years, our dietitians held a talk at the Food Expo on 14 August to introduce EatSmart Restaurants and share tips on taking less oil through an interactive Q&A format. The talk was warmly received and participants were presented with souvenirs.

 

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